Thousands of UK Holidaymakers Hit by Sudden Firm Collapse
Picture this: you've been dreaming about that Christmas cruise or a summer getaway, only to find out with little warning that your booking has vanished into thin air. That's exactly what's happening to around 5,000 UK customers after a well-known holiday company, operating under brands like Jetline Travel, Bargain Late Holidays, and Cruise and More, shut down abruptly in March 2025. Travelers who’d already marked their calendars for festive escapes or even late summer fun are now scrambling to figure out what happens next—and for 20 people currently abroad, it’s an immediate emergency.
The company had built its reputation on affordable package holidays and cruises, working with titans of the sea such as Princess Cruises, Cunard, and Holland America. Their appealing deals drew countless British travelers chasing a bargain, especially around peak getaways—Christmas included. Now, the optimism of a holiday countdown has been replaced by confusion, financial worries, and a whole lot of stress for anyone left with a confirmation email but no trip.

What Led to the Shutdown and What Happens Now?
This isn't your average delayed flight or overbooked hotel. The Civil Aviation Authority (CAA) confirmed the company shut down as an ATOL (Air Travel Organiser’s Licence) holder on March 6, 2025, meaning customers who thought they were protected now find their safety net pulled away. The CAA says the firm breached contracts with holiday providers, leading to an immediate end of all operations. For British travelers, losing ATOL protection comes with more than just disappointment—it puts their money at risk and leaves a trail of unanswered questions.
Administrators Alan Clark and Neil Bennett have taken over sorting through the mess. They’re tasked with trying to salvage what they can for customers and the business itself. While administrators get to work, the CAA is urging everyone not to rush filing for compensation just yet. That advice is as frustrating as it is necessary—processing claims without clear guidelines can lead to more chaos, so they want to assure everyone that official instructions are on the way.
The impact stretches beyond numbers. Christmas is always a special time, and missing out because a trusted holiday company disappeared is especially painful. Several customers found their festive cruise or family getaway plans torn up overnight. Though the collapse landed just as summer demand hit its peak, the ripple effect has touched Christmas and winter holiday plans just as much as summer sunseekers.
- Roughly 800 future bookings, some for Christmas breaks, are now in limbo.
- About 20 travelers who trusted Jetline and its brands for overseas adventures are stranded mid-holiday, searching for answers.
For many, it’s not just about missing a trip. It’s lost moments, empty promises, and the feeling of being left out in the cold by a company they trusted. As word spreads, it’s a stark reminder to always check a holiday provider’s stability and the details behind travel protections like ATOL.
The coming weeks will test administrators and authorities as they untangle who gets what, when—and, crucially, how a trusted household name in travel could unravel so quickly. Until there’s official guidance from the CAA and the administrators, patience isn’t just a virtue for those affected; it’s a necessity.